In the presented study principles of conducting the personnel policy were described (personnel) which the entirety of forms and methods of the work of the superior was regarded with the subordinate, as at using various forces and funds. In such a presentation defining comprehending the effective work which ił is possible to describe the activity of human activity heading the realization of basie tasks and targets of the workplace was essential. Contents of the article contain theoretical and practical references to the subject matter of building the loyal, stabilized crew up, because of that and of the organization effective, bringing in a profit. Eiements creating the human capital, included as collective competence of the company in getting better solutions with the knowledge of employees were recommended. A feature of human resources which their renewable-ness, associated with the learning and improving is, was being highlighted what can be treated as the social reserves of the organization. Ai.ithors arc emphasizing the quality difference of notions simultaneously human resources and the human capital, referring to the diversity of appearing types of managing knowledge, competence, human resources, talents e.g. and the like.